They requested me to look into a good color palette that would match their light blue, and also find good fonts that could look good and match well together. I decided the best way to do it was to design a nice Style Guide (I'm of the opinion that if you can make it look nice, do it, it'll be worth it). I also added each section of the website mockup to explain my reasoning behind it, since everything has a reason.
I designed all the pages for the website in Photoshop. For some projects, I prefer to dive right in and start coding, but for this, I wanted to get it right from the begining, and I anticipated a lot of iterations* (likely there weren't that many at the end), so having a Photoshop mockup makes things easier.
AnyList is the best way to create grocery shopping lists and collect and organize your recipes. Easily share a list with your spouse or roommates, for free. Changes show up instantly on everyone’s iPhone or iPad.App Store